Send marketing items to your prospects and customers consistently over the life of your relationship with the purpose of keeping your company name in your contact’s mind: i.e. printed brochures, concise PowerPoint presentations, specials, faxes, newsletters, business cards, calendars, and other ad specialties (like pens, shirts, magnets, mouse-pads, bumper stickers, relevant press clippings, and so on). Don’t forget to work with them online too by emailing relevant links, press releases, and other information.





